As the accessibility industry grows and matures, we're becoming better and better at making the business case for accessibility. X number of potential customers are being excluded. Y amount of money is being left on the table. Absolutely we know that people with disabilities and their families have money to spend and that accessible products, tools, and spaces make it easier for them to spend it.
My opinion? Access to information is life-saving. Access to shopping is liberating. Access to online banking is a matter of the most fundamental privacy and security.
This isn't negotiable. There isn't any point at which an acceptable business case can be made against accessibility. Companies don't get to decide whether there is enough financial upswing to not excluding individuals with disabilities. Said another way, they don't have to decide. That decision has been made for them. That's what it means when you hear that accessibility is a civil right — that the law protects it and guarantees it. That principle should be enough. |